Qantas

Background

Qantas Airways is the flag carrier of Australia. It is the largest airline by fleet size, international flights, and international destinations in Australia and Oceania. Qantas is the world's third oldest continuously operating airline, being founded in November 1920.

Qantas Airways commercial representation started in January 2023 with Chile, Brazil, Argentina, and Colombia. The airline resumed operations back in Chile after a 2-and-a-half-year blackout. Qantas had a lack of contact and relationship with the markets, hence product awareness and training were needed to boost its visibility within the markets.

Solution

• Intensive product presentation and roadshow among the travel trade with over +1.000 agents trained
• bi-weekly B2B newsletters to rebuild awareness
• Implementation of +10 corporate agreements within the first 8 months
• Development of Tour Operators and Groups with the right terms & conditions securing over 70+ groups

Results

• Billing and Settlement Plan increase Q1 2024 vs Q1 2023 by 25%
• Corporate revenue represents 30% of total Points of Sale
• Point of Sale Chile represents over 45% of total route sales
• Achieved 52% market share out of Chile to Australia

Qantas Sales Workshop

Top Incentive Agencies Dinner with Qantas Vice President and AVIAREPS