AVIAREPS to become airline’s General Sales Agent in the Philippines

The national carrier of the United Arab Emirates, Etihad Airways, has appointed AVIAREPS as its General Sales Agent (GSA) in the Philippines. AVIAREPS, the world's leading international representation, marketing, and communications company for aviation, tourism, hospitality, and food & beverage brands, will provide comprehensive sales services to increase Etihad’s presence and ticket sales in the Philippines.

This expansion now sees AVIAREPS as Etihad’s GSA in eight markets, adding the Philippines to the existing partnerships in the Baltic and Nordic European countries since 2009. Leveraging AVIAREPS' seasoned expertise and a team of experienced airline professionals, coupled with Etihad's exceptional offering, the collaboration aims to further enhance the service and experience for customers from the Philippines.

Etihad operates a fleet of 95 aircraft, servicing destinations across Europe, Asia, Australia, Africa and North America from its hub in Abu Dhabi. The airline offers personalized experiences combined with excellent service.

Marcelo Kaiser, COO Aviation at AVIAREPS: “We are honored to expand our longstanding partnership with Etihad Airways through our appointment as their GSA in the Philippines. With Etihad’s strategic, double-daily operations in this market, our team of experienced airline professionals is dedicated to delivering exceptional customer service and enhancing the airline’s brand presence in the Philippines.”

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About Etihad Airways

Etihad Airways, the national airline of the UAE, was formed in 2003 and quickly went on to become one of the world's leading airlines. From its home in Abu Dhabi, Etihad flies to passenger and cargo destinations in the Middle East, Africa, Europe, Asia, Australia and North America. Together with Etihad's codeshare partners, Etihad's network offers access to hundreds of international destinations. In recent years, Etihad has received numerous awards for its superior service and products, cargo offering, loyalty programme and more. Etihad sees tackling the climate crisis as the most important issue of our time and has been named the Airline Ratings Environmental Airline of the Year for three consecutive years since 2022. It has invested billions in fuel-efficient aircraft. Through strategic partnerships with major global aviation brands and OEMs, Etihad is relentless in its pursuit of industry decarbonisation. To learn more, visit etihad.com.

About AVIAREPS

AVIAREPS is the world’s leading international representation, marketing and communications company for aviation, tourism, hospitality, and food and beverage brands. Founded in Germany in 1994 with the ambition to help clients to step into global markets, the company’s global network now expands around the world to six continents.

The AVIAREPS service portfolio includes extensive expertise in representation and sales, marketing and communications, business development, IT solutions and financial services. In addition to their well-established General Sales Agent (GSA) services and tourism marketing representation, AVIAREPS provides more than 250 clients with support in digital marketing, advertising, public relations, crisis communications, social media management, event coordination, sales, web design and more.

For more information on how AVIAREPS influences where and how travelers choose to spend their time and money, please visit www.aviareps.com. Stay up to date by checking out our Newsroom, or follow us on Facebook, LinkedIn and Instagram.

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